Did you know that attracting new patients costs three times as much as it does to retain current patients? And that 75% of new patients are referred from current, satisfied patients?
Research indicates that as much as 65% of patient satisfaction is based on non-clinical issues (like ambience, communications and customer service). As if physicians didn't have enough to worry about, a dissatisfied patient tells 20 friends -- unprompted -- about her "bad experience." A satisfied patient tells 5 if asked. So it makes sense to do everything you can to "make your practice perfect."
Our Practice Made Perfect™ program is a series of proprietary modules that helps practices distinguish themselves from the pack and create favorable patient and employee experiences. The modules are designed to work together but can be also used separately, as the practice chooses. For all modules, comprehensive guidelines, tools and templates are provided to make the implementation and maintenance of the program as easy as possible. The program is comprised of four components:
Local External Marketing: Let people in your area know you're there - and you're the best! This material covers everything from public relations and advertising to direct mail and web site promotions.
Practice Improvements: Making your practice special just needs some creative and practical ideas. This module includes 55 easy-and-low-cost proven improvements you can make to have your practice as appealing as possible.
Basic Customer Service Training: Quality customer services is critical to your success. This module is a full program discussing why service is important, how to get everyone providing good customer service and how to measure it.
Employee Communication, Motivation, Recognition and Reward: Your employees are your greatest asset in making your practice perfect. But they need to be made a vital part of day-to-day activity and communication. This module includes tips on everything from staff meeting ideas to morale-building events to incentive programs to employee reward ideas.
For more information about our services and value to physicians, please click here.